Bringing the paperdoll pastime to the modern era, Sass Factory presents  Me-T’s, a new t-shirt  for girls ages 5-12, featuring six different characters and comes with fun, detachable dress-up outfit appliqués.  This novel concepts combines fashion with play, encouraging young girls to express their sense of style in an age appropriate way.

Many child-inspired companies are founded by “mompreneurs” but Sass Factory is the first of its kind, founded by “auntrepreneur” Pooja Vithlani.  Pooja was inspired one rainy Vancouver day by her six year old niece, Bela, who has a passion for fashion and an insatiable desire for fun. 

Born in Toronto, Canada and now living in Bellevue, Washington, Pooja has traveled extensively and lived abroad in England and Africa.  Her love of different cultures has influenced the Sass Factory brand, as has her marketing background combined with over 6 years of invaluable “auntie experience”. 

Pooja enjoys painting, cooking, traveling, reading and spending time with her family, especially pursuing creative endeavors with her niece and nephew.

Sass Factory...dream it. design it. dare to wear it.